I have in the past written and spoken about what I believe are the keys to being an effective collaborative writer, aka a “ghostwriter.” They include crafting the client writing voice; building trust within the collaborative relationship; knowing how to ask, when to...

Book promotion is relentlessly exhausting. It requires constant attention, patience, and tons of industry. The challenge is especially exacting if you embark on a campaign of radio interviews and podcasts. Whether they are worth the time and effort is open to debate,...

When it comes to personal legacy, it is said so often in so many ways it could easily become trite were it not so universally true: everyone has a story tell. Many of us want to leave our imprint and be remembered. We want to make a difference, however that is...